A 2025 Radenska commercial reviving the brand's classic "tri srca" (three hearts) theme, produced by Riba Ribi Grize Rep for Imago Ogilvy and directed by Renata Lučić. Cycle Studio Zagreb provided the spot's sound design and mix.
Client: Radenska
Agency: Imago Ogilvy
Production: Riba Ribi Grize Rep
Director: Renata Lučić
Director of Photography: Lazar Bogdanović
Editor: Marko Ferković
Creative Director: Darko Bosnar
Sound Design and Mix: Cycle Studio Zagreb
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Cycle Studio is an award-winning sound design and music production facility based in Zagreb, Croatia, run by a team of producers, engineers, composers, and musicians who seamlessly blend art and science. Our clients include Diesel, Konzum, Hrvatski Telekom, Lelo, Telekom Slovenije, Njuškalo, Podravka, Sofascore, Hisense, Red Bull, Hofer, Far Out Recordings, BBE Records, Sonar Kollektiv Germany, and Hotel Lone Rovinj, among others.